"Still, a prince should make himself feared..." - Quote by Niccolo Machiavelli
Still, a prince should make himself feared in such a way that if he does not gain love, he at any rate avoids hatred; for fear and the absence of hatred may well go together, and will be always attained by one who abstains from interfering with the property of his citizens and subjects or with their women.
More by Niccolo Machiavelli
“A prince is also respected when he is a true friend and a true enemy; that is, when he declares himself on the side of one prince against another without any reservation.”
“You must never believe that the enemy does not know how to conduct his own affairs. Indeed, if you want to be deceived less and want to bear less danger, the more the enemy is weak or the less the enemy is cautious, so much more must you esteem him.”
“In war, discipline can do more than fury.”
More on Leadership
More on Fear
“All infractions of love and equity in our social relations are speedily punished-by fear...be honest with a man and you have no fear. Try to deceive and the relationship deteriorates.”
“Fear is the fatal killer of desire.”
“He could not understand why he had needed so many words to explain what he felt in war because one was enough: fear. ~Jose Aracadio Segundo Buendia After the second banana slaughter”