"The manual for WordStar, the most popular..." - Quote by Steve Jobs
The manual for WordStar, the most popular word-processing program, is 400 pages thick. To write a novel, you have to read a novel - one that reads like a mystery to most people. They're not going to learn slash q-z any more than they're going to learn Morse code. That is what Macintosh is all about.
More by Steve Jobs
“I don't view wealth as something that validates my intelligence.”
“We just wanted to build the best thing we could build”
“I don't mind if people don't like me. Well, I might a little ... but I really mind it when somebody uses their position at Time magazine to tell 10 million people they don't like me. I know what it's like to have your private life painted in the worst possible light in front of a lot of people.”
More on Simplicity
“Whether the flower looks better in the nosegay than in the meadow where it grew and we had to wet our feet to get it! Is the scholastic air any advantage?”
“Don't "pole-vault over mouse truds" - by the time you've discussed the many options available to you, the problem itself could have been long behind you had you simply disposed of those rodent droppings with a simple tissue and dumped them into the garbage!”
“...The sage, traveling all day, Does not lose sight of his baggage. Though there are beautiful things to be seen, He remains unattached and calm.”
More on User Experience
“We're focused on providing innovations in software, driving the continuous improvement for a much better experience, and there's a lot going on here that speaks to this decade and what's going to happen in this decade. We can kind of sum it up in terms of saying, "Yes, you can."”
“The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it.”
“To have your whole music library with you at all times is a quantum leap in listening to music. How do we possibly do this?”