"Communication is always "propaganda." The emitter always..." - Quote by Peter Drucker
Communication is always "propaganda." The emitter always wants "to get something across."
More by Peter Drucker
“Knowledge people and service people learn the most when they teach .”
“You can't manage what you don't measure.”
“Knowledge is power, which is why people who had it in the past often tried to make a secret of it. In post-capitalism, power comes from transmitting information to make it productive, not from hiding it.”
More on Communication
More on Persuasion
“Poetry has done enough when it charms, but prose must also convince.”
“Well chosen words mixed with measured emotions is the basis of affecting people.”
“People are generally better persuaded by the reasons which they have themselves discovered than by those which have come in to the mind of others.”