"Distinguish between real needs and artificial wants..." - Quote by Mahatma Gandhi

“Self-respect knows no considerations.”

“Culture of the mind must be subservient to the heart.”

“Poverty is the worst form of violence.”

“It is necessary for the heart to feel as for the body to be fed.”

“True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"”

“Whatever people do, they do for a reason and they think that it meets their needs....by their perception.”

“There are three wants which never can be satisfied: that of the rich, who wants something more; that of the sick, who wants something different; and that of the traveler, who says anywhere but here.”

“What people need and what they want may be very different.... Teachers are those who educate the people to appreciate the things they need.”

“What people need and what they want may be very different.”