"Word of mouth is the most effective..." - Quote by Ralph Nader
Word of mouth is the most effective means of communication.
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More on Influence
“To get into the best society, nowadays, one has either to feed people, amuse people, or shock people - that is all!”
“If you want to find the source of much of the music of modern day Russia, you will find it in the incredible compositions of that crazed lunatic Berlioz.”
“John Barth, I think, was really a writer of my own age and somewhat of my own temperament, although his books are very different from mine, and he has been a spokesman for the very ambitious, long, rather academic novel. But I don't think that what he is saying, so far as I understand it, is so very different from what I'm saying.”