“If you're entering anything where there's an existing marketplace, against large, entrenched competitors, then your product or service needs to be much better than theirs. It can't be a little bit better, because then you put yourself in the shoes of the consumer... you're always going to buy the trusted brand unless there's a big difference.”
More Inspiring Quotes by Elon Musk
Best Quotes about Business Strategy
Quotes about Competition
“The Golcondas were considered incomparably the best team in Southern India ... [But] we defeated [them] by 9 goals to 3. On succeeding days we made short work of all other opponents, and established the record, never since broken, of winning a first-class tournament within fifty days of landing in India.”


